Why does translation play an important role in Marketing any product locally?
Marketing is the process of advertising a product or services of a company in the best possible way to increase sales. Marketing products in a market needs proper advertising in the target audience's language. Internalization of advertising content as per the demand of a particular market needs adequate translation. Translation is the process of rendering text from one language to another. Translating is one of the primary requirements of marketing any product or service locally. The purpose of translation is to keep intact the original message and original tone. Need for translation in marketing: India is multilingual, and we have 23 official languages, including widely spoken Hindi and English. Apart from these official 23 languages, India speaks several hundred other languages. Currently, people actively speak more than 7000 languages worldwide. With these many languages, it is tough for businesses to interact with people worldwide, and translation came into the picture to dea